{"product_id":"oduduwa-ancestral-bead-set-genuine-coral","title":"Odùduwà Ancestral Bracelets","description":"\u003cdiv style=\"background:#050505;color:#eee8dc;width:100%;overflow:hidden;font-family:Arial,Helvetica,sans-serif;\"\u003e\n\n\u003csection style=\"max-width:900px;margin:0 auto;padding:48px 20px 32px;text-align:center;\"\u003e\n\u003ch1 style=\"font-family:Georgia,'Times New Roman',serif;font-size:clamp(32px,5.5vw,56px);line-height:1.08;font-weight:400;letter-spacing:-1px;color:#f4efe6;margin:0 auto 20px;\"\u003eWhat came before you\u003cbr\u003eis worth remembering.\u003c\/h1\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:clamp(17px,2.2vw,21px);line-height:1.55;color:#aaa49a;max-width:640px;margin:0 auto 18px;\"\u003eBefore the modern world, there were sacred forests, living rivers, diviners, priests, priestesses, healers, kings and Òrìṣà.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.6;color:#d6c9b0;max-width:620px;margin:0 auto 26px;\"\u003eThe Odùduwà Ancestral Bracelets draw from that world.\u003c\/p\u003e\n\u003ca href=\"#shop-oduduwa\" style=\"display:inline-block;padding:15px 32px;background:#d0b377;border:1px solid #d0b377;color:#090806 !important;text-decoration:none !important;font-size:12px;font-weight:bold;letter-spacing:2px;text-transform:uppercase;border-radius:2px;\"\u003eSee the Edition — $65\u003c\/a\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:900px;margin:0 auto;padding:0 20px 40px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0732\/1006\/9198\/files\/WhatsApp_Image_2026-09-10_at_8.07.20_AM.jpg?v=1789061819\" alt=\"Odùduwà Ancestral Bracelets\" style=\"width:100%;height:auto;display:block;\"\u003e\u003c\/section\u003e\n\n\u003csection style=\"background:#0a0908;border-top:1px solid #1c1914;border-bottom:1px solid #1c1914;padding:52px 20px;\"\u003e\n\u003cdiv style=\"max-width:700px;margin:0 auto;text-align:center;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#9d875e;margin-bottom:14px;\"\u003eBefore Us\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(26px,4vw,40px);line-height:1.15;font-weight:400;color:#f2ede4;margin:0 0 22px;\"\u003eBefore there were brands,\u003cbr\u003ethere were keepers of knowledge.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a9a39a;margin:0 0 14px;\"\u003ePriests. Priestesses. Diviners. Healers. Herbalists. Shrine keepers. Kings. Craftsmen. Storytellers.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a9a39a;margin:0 0 14px;\"\u003eKnowledge did not live in packaging. It lived in memory, in ritual, in apprenticeship — in songs, in leaves, in water, in beads.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:20px;line-height:1.5;color:#e3d7c0;margin:22px 0 20px;\"\u003eIn what one generation was willing to teach the next.\u003c\/p\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0732\/1006\/9198\/files\/Traditional_Beadmaking_Workshop.png?v=1789140744\" alt=\"Traditional beadmaking\" style=\"width:100%;height:auto;display:block;\"\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:760px;margin:0 auto;padding:52px 20px;text-align:center;\"\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4.5vw,44px);line-height:1.12;font-weight:400;color:#f1ece3;margin:0 0 20px;\"\u003eThe forest was never empty.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a6a098;margin:0 0 14px;\"\u003eTo the outsider, it was wilderness. To those who understood it, it is medicine, sanctuary, danger, revelation and sacred ground.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a6a098;margin:0 0 14px;\"\u003eLeaves had names. Waters had meaning. Sacred groves carried memory.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:21px;line-height:1.45;color:#dbc392;margin:22px 0 0;\"\u003eThe old world was alive with presence.\u003c\/p\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#090807;padding:52px 20px 28px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:720px;margin:0 auto;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;color:#9d875e;text-transform:uppercase;margin-bottom:14px;\"\u003eThe Forces Behind the Strands\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4.5vw,46px);line-height:1.12;font-weight:400;color:#f4efe7;margin:0 0 18px;\"\u003eAnd behind them stood the Òrìṣà.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:18px;line-height:1.6;color:#aaa49a;margin:0 auto 12px;\"\u003eThunder. Water. Wisdom. Medicine. Creation. Iron. Fertility. Destiny.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:16px;line-height:1.65;color:#8f8a83;margin:0 auto;\"\u003eNot distant abstractions, but sacred powers woven into Yorùbá understandings of nature, character, destiny and the unseen world.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#090807;padding:20px 20px 40px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0732\/1006\/9198\/files\/i_16_dd08a495-39dc-4313-9f9c-033b9cbc9035.png?v=1789142326\" alt=\"Four strands\" style=\"width:100%;height:auto;display:block;max-width:900px;margin:0 auto;\"\u003e\u003c\/section\u003e\n\n\u003csection style=\"max-width:760px;margin:0 auto;padding:48px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#a98c5e;margin-bottom:10px;\"\u003eThe Red Strand\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4vw,42px);line-height:1.12;font-weight:400;color:#f2ede4;margin:0 0 6px;\"\u003eForce.\u003c\/h2\u003e\n\u003ch3 style=\"font-family:Georgia,serif;font-size:23px;font-weight:400;color:#d8bc88;margin:0 0 18px;\"\u003eEvoking Ṣàngó.\u003c\/h3\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 12px;\"\u003eThunder. Authority. Heat. Courage.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 14px;\"\u003eThe red strand evokes the commanding force associated with Ṣàngó — the presence that does not need permission to be felt.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:20px;line-height:1.4;color:#ded5c7;margin:20px auto 0;\"\u003eNot noise. Presence.\u003c\/p\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#0b0a08;padding:48px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:760px;margin:0 auto;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#a98c5e;margin-bottom:10px;\"\u003eThe Green \u0026amp; Earth-Toned Strand\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4vw,42px);line-height:1.12;font-weight:400;color:#f2ede4;margin:0 0 6px;\"\u003eForest.\u003c\/h2\u003e\n\u003ch3 style=\"font-family:Georgia,serif;font-size:23px;font-weight:400;color:#d8bc88;margin:0 0 18px;\"\u003eEvoking Ọ̀sányìn.\u003c\/h3\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 12px;\"\u003eLeaves. Medicine. Hidden knowledge.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 14px;\"\u003eThe green and earth-toned strand evokes Ọ̀sányìn, associated with the knowledge and power of leaves.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:20px;line-height:1.45;color:#ded5c7;margin:20px auto 0;\"\u003eTo know the forest was to know what others walked past.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:760px;margin:0 auto;padding:48px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#a98c5e;margin-bottom:10px;\"\u003eThe White Strand\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4vw,42px);line-height:1.12;font-weight:400;color:#f2ede4;margin:0 0 6px;\"\u003eDepth.\u003c\/h2\u003e\n\u003ch3 style=\"font-family:Georgia,serif;font-size:23px;font-weight:400;color:#d8bc88;margin:0 0 18px;\"\u003eEvoking Olókun.\u003c\/h3\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 12px;\"\u003eWater. Mystery. Wealth. The unseen.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 14px;\"\u003eThe white strand evokes the coolness, depth and mystery associated with water traditions and Olókun.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:20px;line-height:1.45;color:#ded5c7;margin:20px auto 0;\"\u003eThe surface is not the whole story.\u003c\/p\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#0b0a08;padding:48px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:760px;margin:0 auto;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#a98c5e;margin-bottom:10px;\"\u003eThe Black Strand\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4vw,42px);line-height:1.12;font-weight:400;color:#f2ede4;margin:0 0 6px;\"\u003eWisdom.\u003c\/h2\u003e\n\u003ch3 style=\"font-family:Georgia,serif;font-size:23px;font-weight:400;color:#d8bc88;margin:0 0 18px;\"\u003eEvoking Òrúnmìlà and Ifá.\u003c\/h3\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 12px;\"\u003eDivination. Memory. Destiny. Discernment.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a7a198;margin:0 auto 14px;\"\u003eThe black strand evokes Òrúnmìlà and the wisdom tradition of Ifá — consulted when ordinary sight is not enough.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:20px;line-height:1.45;color:#ded5c7;margin:20px auto 0;\"\u003eNot everything important announces itself loudly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"padding:52px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:760px;margin:0 auto;\"\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(32px,5vw,52px);line-height:1.08;font-weight:400;color:#f4efe6;margin:0 0 10px;\"\u003eFour strands.\u003c\/h2\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(26px,4vw,40px);line-height:1.15;font-weight:400;color:#d7bc86;margin:0 0 18px;\"\u003eOne world older than memory.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:15px;line-height:1.65;color:#99938a;margin:0 auto;\"\u003eThese associations are a contemporary interpretation through Yorùbá cosmological ideas — not a claim that this exact four-strand arrangement was prescribed in antiquity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#090807;padding:52px 20px;\"\u003e\n\u003cdiv style=\"max-width:800px;margin:0 auto;text-align:center;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#9e875d;margin-bottom:14px;\"\u003eThe Craft\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4.5vw,44px);line-height:1.12;font-weight:400;color:#f2ede4;margin:0 0 22px;\"\u003eBeads were never merely decoration.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a8a198;margin:0 auto 14px;\"\u003eAcross Yorùbá artistic and religious traditions, beadwork has carried beauty, rank, devotion, identity and symbolic meaning.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a8a198;margin:0 auto 14px;\"\u003eIlé-Ifẹ̀ became an important center of sophisticated bead and glass production centuries ago, leaving behind material evidence of extraordinary craftsmanship.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:21px;line-height:1.45;color:#dec796;margin:24px auto 0;\"\u003eiFálọ̀dún did not invent the inheritance. We remember it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:860px;margin:0 auto;padding:48px 20px;text-align:center;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0732\/1006\/9198\/files\/i_1_90cb6c0b-3fb3-4ca2-8082-13c8575e75c8.png?v=1789144278\" alt=\"Genuine coral hand-strung\" style=\"width:100%;height:auto;display:block;margin:0 auto 24px;\"\u003e\n\u003cdiv style=\"font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#9d875e;margin-bottom:10px;\"\u003eMade By Hand\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(28px,4.5vw,44px);line-height:1.12;font-weight:400;color:#f4efe7;margin:0 0 18px;\"\u003eGenuine Coral. Hand-Strung.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.65;color:#aaa49a;max-width:600px;margin:0 auto 20px;\"\u003eFour distinct strands brought together as a wearable expression of memory, craftsmanship and ancestral imagination.\u003c\/p\u003e\n\u003cdiv style=\"display:flex;justify-content:center;gap:10px;flex-wrap:wrap;\"\u003e\n\u003cspan style=\"border:1px solid rgba(194,166,112,.45);border-radius:999px;padding:10px 18px;color:#e1c891;font-size:14px;\"\u003e🪸 Genuine Coral\u003c\/span\u003e\n\u003cspan style=\"border:1px solid rgba(194,166,112,.45);border-radius:999px;padding:10px 18px;color:#e1c891;font-size:14px;\"\u003e🧵 Hand-Strung\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"background:#0a0908;padding:52px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:740px;margin:0 auto;\"\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(30px,4.5vw,48px);line-height:1.12;font-weight:400;color:#f3eee5;margin:0 0 20px;\"\u003eYou came from somewhere.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a8a198;margin:0 auto 12px;\"\u003eLagos. London. Louisiana. Kingston. Seoul. Dublin. Mumbai. Or somewhere whose old name disappeared long before you were born.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a8a198;margin:0 auto 12px;\"\u003eYou do not need to be Yorùbá to respect Yorùbá craft.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.7;color:#a8a198;margin:0 auto 22px;\"\u003eYou do not need to know every ancestor by name to understand that your life began before your birth.\u003c\/p\u003e\n\u003ch3 style=\"font-family:Georgia,serif;font-size:clamp(22px,3.5vw,30px);line-height:1.35;font-weight:400;color:#dcc490;margin:0;\"\u003eThe craft is Yorùbá. The inheritance is human.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:760px;margin:0 auto;padding:52px 20px;text-align:center;\"\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(30px,4.5vw,48px);line-height:1.12;font-weight:400;color:#f4efe7;margin:0 0 24px;\"\u003eYou came after them.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:19px;line-height:1.7;color:#b2aaa0;margin:0 0 20px;\"\u003eThey prayed. They healed. They divined. They built. They fought. They loved. They survived.\u003c\/p\u003e\n\u003cdiv style=\"width:44px;height:1px;background:#7d6a49;margin:24px auto;\"\u003e\u003c\/div\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:21px;line-height:1.45;color:#e0d7c9;margin:0;\"\u003eAnd eventually—\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:clamp(34px,6vw,58px);line-height:1.05;color:#d8bd86;margin:10px 0 0;\"\u003eyou arrived.\u003c\/p\u003e\n\u003c\/section\u003e\n\n\u003csection id=\"shop-oduduwa\" style=\"background:#0d0b08;border-top:1px solid #2a2419;border-bottom:1px solid #2a2419;padding:56px 20px;text-align:center;\"\u003e\n\u003cdiv style=\"max-width:640px;margin:0 auto;\"\u003e\n\u003cdiv style=\"font-family:Georgia,serif;font-size:clamp(56px,11vw,96px);line-height:.9;color:#d6ba82;margin-bottom:14px;\"\u003e309\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:28px;line-height:1.25;font-weight:400;color:#f2ede4;margin:0 0 16px;\"\u003eSets. One Edition.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.65;color:#aaa39a;margin:0 auto 6px;\"\u003eNo endless production run.\u003c\/p\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:17px;line-height:1.65;color:#aaa39a;margin:0 auto 22px;\"\u003eWhen the final set is gone, this edition is finished.\u003c\/p\u003e\n\u003cdiv style=\"font-family:Georgia,serif;font-size:30px;color:#f2ece3;margin-bottom:18px;\"\u003e$65\u003c\/div\u003e\n\u003ca href=\"https:\/\/ifalodun.com\/cart\/48305220878542:1\" style=\"display:inline-block;padding:17px 38px;background:#d0b377;border:1px solid #d0b377;color:#090806 !important;text-decoration:none !important;font-size:12px;font-weight:bold;letter-spacing:2.2px;text-transform:uppercase;border-radius:2px;\"\u003eAdd to Cart — $65\u003c\/a\u003e\n\u003cp style=\"font-size:12px;letter-spacing:.4px;color:#69635b;margin-top:16px;\"\u003eGenuine coral · Hand-strung · Limited to 309 sets\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"max-width:800px;margin:0 auto;padding:56px 20px 64px;text-align:center;\"\u003e\n\u003cdiv style=\"width:48px;height:1px;background:#7a6848;margin:0 auto 24px;\"\u003e\u003c\/div\u003e\n\u003ch2 style=\"font-family:Georgia,serif;font-size:clamp(30px,5vw,52px);line-height:1.1;font-weight:400;color:#f5f0e7;margin:0 0 18px;\"\u003eWhat came before you\u003cbr\u003eis worth remembering.\u003c\/h2\u003e\n\u003cp style=\"font-family:Georgia,serif;font-size:21px;line-height:1.4;color:#d8bd87;margin:0 0 26px;\"\u003eWear what came before. Carry it forward.\u003c\/p\u003e\n\u003ca href=\"https:\/\/ifalodun.com\/cart\/48305220878542:1\" style=\"display:inline-block;padding:17px 38px;background:#d0b377;border:1px solid #d0b377;color:#090806 !important;text-decoration:none !important;font-size:12px;font-weight:bold;letter-spacing:2.2px;text-transform:uppercase;border-radius:2px;\"\u003eAdd to Cart — $65\u003c\/a\u003e\n\u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"iFálọ̀dún","offers":[{"title":"Default","offer_id":48305220878542,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/1006\/9198\/files\/IMG_9921.jpg?v=1788996294","url":"https:\/\/ifalodun.com\/products\/oduduwa-ancestral-bead-set-genuine-coral","provider":"iFálọ̀dún","version":"1.0","type":"link"}